WEBSITES & DIGITAL MEDIA
Veterinary Initiative for Endangered Wildlife
WEB DESIGN, COPYWRITING
The Veterinary Initiative for Endangered Wildlife (or VIEW) does the important work of protecting endangered wildlife by tackling the health threats they face in their native habitat. To better connect with supporters, the nonprofit needed an enticing refresh to their homepage with clear messaging to convey their mission, principles, and global initiatives. A visually striking design, simplified navigation, and enhanced SEO make it easier to learn, engage, and give.
POWHERFUL.ORG
WEB, COPYWRITING, SOCIAL MEDIA
The PowHERful Foundation provides young women with a bridge between obstacles and opportunity, giving them the experiences, education and resources needed to overcome unexpected barriers to success.
WEBSITE REDESIGN (Squarespace) • Over time, the PowHERful Foundation’s website had become over-complicated and challenging to navigate. The redesigned site succinctly communicates PowHERful’s mission and character and, through a simplified user flow, provides a streamlined entryway to information, events and news.
SOCIAL MEDIA & COPYWRITING • In addition to creating graphics for Instagram and Twitter, I write PowHERful’s blog posts and newsletters.
YELLOW HOUSE
SOCIAL MEDIA, MARKETING ASSETS
Yellow House Design & Marketing is a full-service marketing agency for the building and home fashions industry. To support their multi-channel campaigns, I create brand-consistent assets for social media, websites and blogs, emails and newsletters, store monitors, and print catalogs.
PHILANTHROPY 100
WEB, PRINT, SOCIAL MEDIA
Curated by Unboxed Philanthropy, Philanthropy 100 is a list of one hundred top organizations, companies, and individuals making positive change through innovative contributions to social justice and civil rights reform.
DESIGN OBJECTIVES • Philanthropy 100 needed a brand identity and a clear presentation of its 100 selections for online and print, as well as visuals to promote the initiative and selected philanthropies on Instagram and Twitter.